Why indrive driver accept low fare
Why indrive driver accept low fare
Images provided by netizen

Heard some netizen told me about certain e-hailing app charge cheaper, and one of the app is Indrive e-hailing app. Netizen told us that they found out the fares is so much different even though the distance is same by comparing Indrive and Grab app.

Please bare in mind, here not to condemn any e-hailing app, or to promote them. Same destination from same location, the are different by RM16, why? Based on our understanding that Indrive app allows customer to offer their desire price, and it is open for driver to offer their price too. If everything goes as per plan that is perfect, but now driver accept whatever customer offered price. Is this wrong?

No, it is not wrong, customer getting lowest cost for traveling is not wrong. But this situation will kill the business very fast. Price war for who offer lowest always not good for service provider, driver.

Even 8.3km isn’t a long distance, but need to consider the traffic and time spent too. Think about it, if customer is the driver himself, would he want to do it with he cost RM16?

If you have any other opinion, do share it with us at the comment session.

Indrive drivers accepting low fares can be influenced by various factors and circumstances. In the following discussion, we will explore several reasons why drivers may choose to accept lower fares on the Indrive platform.

  1. Availability of other ride requests: One reason drivers might accept low fares is the availability of other ride requests. In certain situations, there may be a scarcity of ride requests at a particular time or in a specific area. When faced with limited options, drivers may be more inclined to accept lower fares to ensure they have a steady stream of passengers. They may believe that accepting a lower fare is better than no fare at all.
  2. Competition among drivers: Ride-hailing platforms like Indrive often have a large number of drivers operating in certain areas. This leads to increased competition for passengers. In order to attract more riders and remain competitive, drivers may choose to accept lower fares. By doing so, they can increase their chances of securing rides and maintaining a consistent flow of passengers. Drivers may prioritize keeping their acceptance rate high or maintaining a high driver rating, as these factors can affect their overall visibility and potential for future rides.
  3. Incentives and promotions: Ride-hailing platforms frequently offer bonuses, incentives, or promotions to drivers. These rewards may be tied to completing a certain number of trips or achieving specific goals. In order to qualify for these incentives, drivers may be more willing to accept lower fares. By accepting more rides, even at lower fares, they can meet the requirements and receive the associated benefits. This strategy allows them to maximize their overall earnings by taking advantage of the additional incentives.
  4. Strategic decision: Accepting low fares can be part of a driver’s overall strategy. Some drivers may believe that taking lower fares will result in more frequent trips, which can ultimately lead to better overall earnings. By accepting lower fares, they aim to maintain a consistent flow of passengers and keep their vehicle occupied. They may prioritize the number of trips over the individual fare amount, assuming that the cumulative earnings will be higher in the long run.
  5. Geographical and time considerations: The location and time of day can also impact a driver’s decision to accept lower fares. In areas with lower overall demand or during off-peak hours, drivers may be more likely to accept lower fares in order to secure any available ride. They may perceive it as a trade-off between accepting a lower fare and the potential for longer wait times or idle periods.
  6. Ratings and feedback: Maintaining a high driver rating and positive feedback from passengers is important for drivers on ride-hailing platforms. Accepting lower fares may be a strategic move to provide good customer service and increase the likelihood of positive ratings and reviews. Drivers may believe that a satisfied customer who paid a lower fare is more likely to leave a positive review, potentially leading to increased demand and higher-rated trips in the future.
  7. External circumstances: Drivers’ personal circumstances and financial needs can also play a role in accepting lower fares. Some drivers may be facing financial pressures or have specific monetary goals to meet. In such cases, they may be more willing to accept lower fares as a means of ensuring a steady income, even if individual trips are less lucrative.

It is important to note that the decision to accept lower fares is subjective and can vary from driver to driver. Each driver has their own unique circumstances, preferences, and strategies. While some drivers may accept lower fares, others may choose to decline them and wait for higher-paying opportunities. Ultimately, drivers weigh various factors, such as demand, competition, incentives, ratings, and personal needs, when deciding whether to accept a particular fare.

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ALAN LIM, Founder of AL Media Group

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